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Guide to Writing Event Scripts

  • 31/01/2023
  • HOW IMPORTANT THE SCENE PLAYS IN THE EVENT?

    An attractive and professional script not only brings a successful event but also helps the business leave a deep impression in the minds of the guests. Therefore, it is not wrong to assert that the event script is the core foundation that determines the success or failure of an event. A complete and detailed scenario offers the following benefits:

    - A detailed and attractive event script will contribute to conveying valuable information to guests.

    - Event scenarios often include a list of plans to be implemented and contingency plans for incidents that may arise during the event. Therefore, no matter what happens, the organizers can still calmly handle the problem in the most reasonable way.

    - Through the script, all participants in operating and organizing the event such as: sound and light technical team, MC, performers,... can control the entire program and coordinate well with each other. From there, the activities at the event will take place more smoothly and smoothly.

    Script for MC on stage

    - Based on the scenario, event manager can assign work in a specific and clear way. Everyone will rely on it to complete the work according to the plan towards the common goal of creating a successful event.

    - In addition, the event script also plays an important role such as: shaping the sequence and time of the program; ensure the plan is carried out as planned; Estimate the time period for each content and optimize enough resources - budget - equipment for the event.

    HOW TO WRITE THE MOST PROFESSIONAL & ATTRACTIVE EVENT ORGANIZATION SCREEN

    To own an event scenario that brings value, the implementer needs to understand customer psychology as well as some methods and requirements below:

    1. Method 5W1H1B

    To write a good and attractive script, the event organizer should apply the 5W1H1B method and answer the following issues:

    - Why: What is the purpose of organizing the event?

    - What: What is the main message of the event you want to convey?

    - Who: Who are the subjects and guests participating in the event?

    - When: The time of the event

    - Where: Where is the event taking place?

    - How: How will the event take place?

    - Budget: What is the budget and cost of organizing the event?

    Event scenario

    2. Event classification

    Each event has its own purpose and message, so the scenario between events will be different. Therefore, before writing an event script, businesses should categorize event templates to make it easier to find ideas. Here are two common classifications:

    - Sort by event type: The most popular types of events at the moment include: opening ceremony, conference - seminar, New Year's party, year-end party, gratitude ceremony, workshop, founding ceremony, inauguration ceremony, product launch ceremony, teambuilding,...

    - Classification by purpose: When classifying by purpose, it will include the following 3 types of scenarios: general script (main content timeline and supervisor's name), detailed MC script (hosting script for the program). MC) and sound - light script (instructions for technicians to adjust sound - light according to the program's repertoire).

    REQUIREMENTS WHEN WRITING THE EVENT SCENE

    Script writers should have a content-led mindset according to the following requirements to ensure the script is full of content and engaging information:

    - Full structure of 3 parts including: Opening, main content and closing

    - The script should provide enough information about the event's theme, idea, and message.

    - The script should respond properly and with enough time to avoid causing boredom and fatigue due to being too long or sketchy and confusing.

    - The content of the event script needs to be linked, the topics are arranged logically to arouse the curiosity of the attendees. This will bring excitement to everyone to stay with the ceremony for the longest and most complete.

    - To make the event more attractive, attractive and highlight, you should incorporate a few unique and novel details into the script.

    NOTES WHEN WRITING THE EVENT SHOCKET

    In order for the event program to take place successfully, the script writer should pay attention to the following issues:

    - Learn to master information about partners and customers as well as set goals to create script ideas for the right audience.

    - Rebalance the programs and activities written in the script at the allowable cost to avoid budget deficit.

    - Divide program content according to appropriate time to ensure smooth and effective preparation and time.

    - The content of the event script should cover the entire content with unique and new creative ideas to make a difference.

    - The program sequence is streamlined and linked together so as not to cause boredom for guests.

    - The script should have details to create unexpected and unique transformation situations to create a highlight with the attendees.

    Note when writing the script

    SAMPLE EVENT PROGRAM Scenarios

    1. Scenario to celebrate the company's founding

    - Venue of the event: ……………………………………………………. ................................. ...

    - Intend time :............................................ ................................. ...

    Time Content
    18h00 - 18h30 Welcome members. The guide enters the staging area and settles into a seat.
    18h30 - 18h40 The opening performance of the program
    18h40 - 18h50 MC declares the reason for the event program, introduces delegates
    18h50 - 19h00 Video presentation introducing the process of formation and development of the business
    19h00 - 19h20 Ceremony to honor individuals with outstanding achievements who have made positive contributions to the company during the year
    19h20 - 19h30 Company leaders started speaking and opening the party
    19h30 - 20h10 Performances
    20h10 - 20h50 Organize Gameshow on stage and give gifts
    20h50 At the end of the program, take a group photo.

    2. Scenario for organizing a new product launch event

    - Venue of the event: ……………………………………………………. ................................. ...

    - Intend time :............................................ ................................. ...

    Time Content
    8:00am - 8:30am The reception began to welcome guests, assist attendees in recording the lucky draw tickets, then settle in their seats.
    8:30am - 8:40am Opening the program with a musical performance
    8h40 - 18h50 The MC will start the program and give a brief introduction about the company and the purpose of the event
    8h50 - 9h10 The company's representative spoke as well as introduced the production and finishing process of the product as well as the use and usage of the new product.
    9h10 - 9h30 MC will invite customers to try new products
    9:30am - 10:00am Stir up the program atmosphere with musical performances, art performances, draw and give gifts to lucky guests. At the same time, it can be combined with snacks, tea parties, ... to attract guests.
    10:00 - 10:30 MC thanked customers, closed the program, gave gifts and took commemorative photos.

    3. Scenario for organizing the opening event program

    - Venue of the event: ……………………………………………………. ................................. ...

    - Intend time :............................................ ................................. ...

    Time Content
    8:30am - 9:00am PG team in uniforms of businesses, companies or in traditional costumes, ... will be responsible for welcoming guests. Lead customers to the souvenir photo area or seating area
    9:00 - 9:20 am Opening the program with a musical performance, singing and dancing suitable to the opening theme.
    9:20am - 9:30am MC will introduce the company and purpose of the event
    9:30am - 9:45am Representatives of businesses and companies gave the opening speech.
    9:45am - 10:10am Ribbon-cutting ceremony, hanging company name sign, business.
    10h10 - 11h00 Everyone has a party together. The PG team can march or go to each beer table in traditional costumes of businesses and companies.
    11h00 - 11h20 Organize the stage gameshow to stir up the show
    11:20am-11:30am Take souvenir photos and end the program.

    4. Scenario for organizing events, conferences, seminars

    - Venue of the event: ……………………………………………………. ................................. ...

    - Intend time :............................................ ................................. ...

    Time Content
    8:30am - 9:00am

    Welcoming guests and settling in seats

    9h00 - 9h15

    - MC introduces the main speaker and reviews the program content

    - MC introduces delegates and invited guests

    9:15 - 10:30 The speaker begins the content of the seminar
    10h30 - 11h10

    Question and answer time for invited guests

    11h10 - 11:30

    Time to rest and hold a teabreak party

    11:30am - 11:40am MC reviewed the content of the seminar
    11:40 - 12:00

    - The musical performance ended

    - Speaker - organizers say thank you and close the seminar

    CONTACT INFO

    HSV MEDIA Company - Specializes in Rental Led Screen, Sound, Light, Event Equipment with the most prestige in Ho Chi Minh City

    HOTLINE: 0362.209.208

    WEBSITE: https://hsvmedia.vn/

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